5 Videos on Workplace Culture You Must Watch

5 Videos on Workplace Culture You Must Watch

An entrepreneur deals with a number of things on a daily basis. But sometimes the most daunting issues are within the organisation. Unhappy employees are, more often than not, the number one issue. There’s a reason why the companies that make it to the top of the Great Place to Work list get there. A positive workplace culture makes a huge difference to performance. A Gallup report from the United States claims that 70 percent of workers are disengaged on the job, costing the economy an estimated USD 550 billion in lost productivity. But why is workplace culture so important? And how does one build a high performance culture in the workplace?

1. Adam Bryant, a deputy editor of the New York Times and author of the business book “Quick and Nimble” thinks culture is a fuzzy concept that cannot be easily defined but is important to have. It’s the “X factor that separates companies”. Start-up CEOs, in particular, must be thoughtful about culture because just like cholesterol, you can have good and bad culture. And it’s important to focus on what boosts the good aspects of culture while fixing what isn’t working to retain that “start-up spark”.

2. And now for something lighter! Here’s a basic instructional video on how to create a positive work culture.

3. Doug Conant, former president and CEO of the Campbell Soup Company has drafted 30,000 hand-written notes to 20,000 staff all over the world. Why? Because something needed to change. In 2001, he was handed a toxic company where for every 2 people who were actively engaged in the business, one person was looking for a job. They now have 17 people wildly engaged for each one who isn’t. Find out what it takes to make it happen.

4. Howard Guttman has a four-step method on how to shift your company to a high performance culture. 1. Create a shift in mind-sets so that your employees feel more accountable. 2. Develop a common skill set for your employees to deal with conflict, lead and assert themselves. 3. Design consistent ways of working – for decision-making, issue resolution etc. – so that everyone’s speaking the same language. 4. Having a committed leadership group at the top to set the tone for the entire organisation.

5. To round off your new-found knowledge on the importance of a positive workplace culture and make sure you’ve got it all down, watch this incredibly creative how-to video.

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